About us.

Maya Orr is a multi-award-winning marketer, who has been featured in the PRWeek Power Book multiple times and was impressively named one of the Top 5 Leading Women in Social Media by Media Moment.

Previously as Director of Marketing & Communications at LADbible Group, Maya spearheaded the brand’s marketing, comms and content acquisition strategy during its explosive growth phase, playing a central role in the business’s IPO. Under her leadership, her departments won over 100 major industry awards.

Before that, Maya spent several years at Lidl GB, transforming the supermarket’s public perception and doubling its market share through bold, creative, and award-winning campaigns that disrupted the grocery sector.

In 2024, she launched BNOC to raise the bar in talent representation. Drawing on almost two decades as a marketer who knows exactly what “good” looks like from both the client and talent side, BNOC represents only the most professional, high-calibre creators with real staying power. BNOC is built for impact, ambition, and excellence and is fast becoming the agency setting the new industry standard.

Elita graduated top of her year from a Russell Group university and brings a rare 360-degree understanding of the creator landscape. Before moving into talent management, she worked as a social media manager for a leading creator, giving her direct insight into content production, audience behaviour, and platform performance.

She was later selected for a competitive entrepreneurship scheme, securing funding to launch her own business. This grounding in strategy and commercial thinking now makes her an invaluable partner to the founder.

Alongside her management role, Elita remains active as both a model and content creator. This dual perspective enables her to understand the brand and creator experience with unusual depth and to advocate for talent with clarity and empathy.

Her blend of academic excellence, industry insight and creator experience positions her as a key contributor to BNOC’s standards and growth.

Arielle graduated with a degree in Business Management and Marketing before beginning her career in PR and communications. She has gained experience across traditional PR, television, events, book tours and talent management, working closely with speakers, authors, experts and high-profile individuals, as well as on television projects including Celebrity SAS.

Her experience across PR and talent has given her a strong understanding of how to build profiles, tell compelling stories and create opportunities that feel authentic to the individual.

With a growing interest in the creator and influencer space, Arielle is particularly passionate about the role of personality, authenticity and values in building genuine connections between talent, audiences and brands.

Now moving into creator and influencer talent management, she brings her PR and media experience to the industry, with a focus on developing talent and creating meaningful, long-term partnerships with brands.

After finishing school in Denmark, Flora moved to London to pursue an opportunity in film, gaining hands-on experience across production, on-set roles and styling. While working at MARV Studios, she worked alongside supermodel and co-owner Claudia Schiffer and supported projects involving brands such as Rhode by Hailey Bieber and Ermanno Scervino.

Her interest in fashion and talent then led her to an internship in fashion marketing and PR at Sane Communications, followed by experience working with Alessandra Rich, further building her understanding of the industry.

Now with over three years of experience across film, fashion and talent, Flora has moved into talent management.

BNOC believes that the future of the influencer industry belongs to people who understand culture, creativity and values which makes Flora a natural fit for our approach to building meaningful partnerships between quality-driven talent and brands.